Media-Hive » Maxim Group Website

Maxim Group Website

When Investec/Earnst decided to build an independent financial services group for their clients in 2002, they needed a strong web presence to convey both the experience and forward-thinking image they hoped to build. The newly-formed Maxim Group came to Media-Hive (through marketing partner Splinter Group) with a clear vision for their business, and an intimate understanding of their clients’ financial and information needs. And they had one piece of direction for their web presence: keep it simple.

Here’s what we did (this is the part where you lean in close to your screen):

Working closely with Maxim’s marketing team, we immersed ourselves in the new brand and company strategies- and followed Maxim’s lead when placing their shareholders and customers at the center of each phase of the project.

The result?

A simple yet robust user interface that gives Maxim Group’s clients easy access to detailed company information, valuable research reports, and wealth of portfolio options.By creating a functional and informative site for Maxim Group’s clients, we’ve helped build a strong web presence for a new player in the Investment Banking space. Maxim’s website serves as both an ideal support vehicle for Maxim Group sales professionals and a great customer touchpoint to further reinforce Maxim’s overall brand strategy.